Kogami Coffee – Local Coffee Packaging Design

This project showcases a packaging design created for Kogami Coffee, a local coffee shop in Indonesia that highlights the richness of locally sourced coffee beans. 
The visual direction blends a natural, warm, and artisanal feel to reflect authenticity, craftsmanship, and everyday coffee culture.
The packaging system is applied to both coffee cups and coffee bean pouches, using earthy kraft textures, vintage-inspired illustrations, and clean typography. 
The goal was to create a design that feels approachable yet premium—representing quality local coffee while remaining friendly for daily consumption.​​​​​​​
The illustration of coffee beans bursting from the package symbolizes freshness, aroma, and the honest process behind every cup. Overall, this design aims to strengthen Kogami Coffee’s brand identity and make it stand out on shelves while staying true to its local roots.

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